What would Harley Earl think about GM hiring outside shops to build its show cars? GM is currently taking proposals for 2008 SEMA Show vehicles that showcase its vehicles tricked out with accessories. Key passenger cars to be showcased include the Chevrolet Malibu, Pontiac Vibe and G8 and Saturn Astra, but other models may qualify on a limited basis.
In the good old days, this kind of project would have been a big secret and Harley’s famous GM Art & Color Section would have been very jealous of sharing design responsibility. But today, it’s “out-sourced.”
Shops that are SEMA members that are interested in developing a GM project car for the 2008 SEMA Show are encouraged to contact: Bob Kern, SEMA Relations Manager 2382 Browning Dr., No 100 Orion, MI 48360 It is recommended that proposals be submitted early and no later than May 15. Approved projects will need to be completed by October 18.