‘Scat Pack,’ ‘Shaker’ return; new Mopar Challenger coming

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Good things are coming in many packages for Dodge owners who love performance and delving into Dodge’s rich history.

In honor of the 45th anniversary of the legendary “Scat Pack Club” that played a prominent role in Dodge heritage, Dodge and Mopar today announced the introduction of new Scat Package performance stage kits for the 2014 Dodge Challenger, 2014 Dodge Charger and 2014 Dodge Dart at the 2013 Specialty Equipment Market Association (SEMA) show in Las Vegas.

In addition, the two Detroit-born brands are teaming up to reveal the new 2014 Challenger R/T Shaker and Mopar ’14 Challenger models, all engineered for hard-core enthusiasts who demand more throwback style with easily upgradable performance.

Dodge Reveals New Scat Package Stage Kits with Mopar Performance Parts at SEMA. (PRNewsFoto/Chrysler Group LLC)

Dodge Reveals New Scat Package Stage Kits with Mopar Performance Parts at SEMA. (PRNewsFoto/Chrysler Group LLC)

First the “Scat Pack”…

In 1968, Dodge united the brand’s performance vehicle enthusiasts through the creation of the Scat Pack Club. The Scat Pack Club quickly transformed and expanded from an enthusiast club into an over-arching Dodge performance philosophy. This shared philosophy ultimately evolved into the desire for even more performance. Dodge and Mopar brands partnered to respond to this need by delivering factory-engineered performance stage kits that would ultimately become known as “Scat Packages.”

“The Scat Pack performance philosophy has always been the core of Dodge DNA,” said Tim Kuniskis, President and CEO, Dodge Brand. “Bringing back factory stage kits allows Dodge enthusiasts to extract the maximum performance from their vehicles without the fear and guesswork typically associated with modifying late-model vehicles.”

Scat Package 1, 2 and 3 kits will be made available for the 2014 Dodge Challenger, Charger and Dart, all at a cost-effective price, allowing enthusiasts to step up performance at their own pace. Each Scat Package kit includes a numbered hard badge associated with its performance stage, so enthusiasts can proudly display the emblem on their vehicle as a badge of honor.

“The new Scat Package kits reinforce our commitment to the performance arena,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “With multiple kits available, we can suit the performance upgrade needs of our owners.”

The Scat Package performance upgrade kits will be available in the Spring of 2014.

 

HEMI Shaker Returns with 2014 Dodge Challenger R/T and Mopar '14 Challenger. (PRNewsFoto/Chrysler Group LLC)

HEMI Shaker Returns with 2014 Dodge Challenger R/T and Mopar ’14 Challenger. (PRNewsFoto/Chrysler Group LLC)

Now the “Shaker”…

“The legendary Shaker performance hood is back, with its engine-mounted, fully floating scoop and exposed high-flow element that produces cold-air induction — making the new 2014 Dodge Challenger R/T Shaker the real deal,” said Tim Kuniskis, President and CEO of Dodge Brand. “With Challenger having its best sales-year ever, the time is right to provide our most loyal fans with the return of the Shaker, and even more power with new ‘Scat Package,’ performance stage kits.”

“With Mopar engineers working alongside Dodge designers and engineers, we created these factory-proven products to amplify performance and style in a way that no one else can,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “The ‘Shaker’, ‘Scat Packages’ and our new Mopar ’14 celebrate customized performance.”

Injecting a fresh shot of heritage into the Challenger lineup, the new 2014 R/T Shaker model features unique throwback muscle-car cues that link directly to Dodge brand’s performance legacy.

As the model name suggests, the legendary “cold-air grabbing” Shaker not only looks good with its Satin Black center-mounted hood scoop, snorkeling up from the engine compartment, it also directs cooler air back into the HEMI® V-8 engine. And like the original 1970 Challenger R/T with the Shaker hood, the new 2014 model continues the Dodge tradition of an engine-mounted hood scoop that “shakes” with the powertrain’s movement.

Designed for muscle-car buffs who can’t help but tinker with their toys, the Challenger R/T Shaker features the 5.7-liter HEMI V-8 engine producing over 400 lb.-ft. of torque, with a functional Shaker hood with Mopar cold-air intake, conical air filter and optimized air box for improved airflow and performance. Lift the hood and enthusiasts will also be treated to an under-hood “Shaker” badge — reminiscent of the 1970s original.

In addition to its driver-selectable sport-mode powertrain calibration, performance-tuned suspension, four-wheel disc brakes and steering calibration, the Dodge Challenger R/T Shaker includes the Super Track Pak, with high-performance steering gear, brake linings and monotube shock absorbers, P245/45R20 Goodyear Eagle F1 Super Car three-season tires and three-mode electronic stability control (ESC) with “full off” mode. All-season performance tires are available at no extra charge.

The new engine setup provides a new factory-designed foundation to maximize three all-new Dodge “Scat Packages,” enabling customers to unleash even more power from their Challenger R/T Shaker.

For a dynamically striking look, a new “Shaker style” Satin Black hood, roof and deck-lid stripe graphics visually translate this Dodge Challenger model’s name, while a Satin Black deck-lid spoiler provides the added downforce needed for 155 mph max-speed runs. For contrast, a body-color grille surround and Gloss Black fuel-filler door are added, while all-new 20 x 8-inch polished-face aluminum wheels with black pockets and a satin “matte” clear coat feature a sculptured five-spoke design. For added detail, “Shaker” badges flank both sides of the hood scoop, while “HEMI” fender badges and a new “Challenger” grille badge in classic script completes the iconic exterior.

On the inside, the new Dodge Challenger R/T Shaker features a unique three-spoke flat-bottom leather-wrapped performance steering wheel with black accent finish and integrated vehicle controls. Corresponding with the steering wheel is a unique “K-Black” painted instrument panel and center-console bezel for a discrete look. Matching the “Shaker” numbered dash plaque are door bolsters with graduated accent stitching that mirrors the logo’s artistic reverberation. High-performance front seats with aggressive bolsters in premium Nappa Leather in Dark Slate Gray with Sepia accent stitching or Radar Red with Radar Red stitching, feature the “Shaker” logo embroidered on the seat back, along with unique graduated horizontal plow-throughs. For additional detail, the center console armrest is also leather wrapped and finished with accent thread. The aluminum pistol-grip shifter mated to a track-proven Tremec six-speed manual transmission is standard, while a black leather-wrapped shift-knob and die-cast paddle shifters on the back of the steering wheel are available for those who opt for the performance-tuned five-speed automatic.

Adding to the customized interior environment, with one press of the start button, the Shaker logo appears on the available 6.5-inch Uconnect touchscreen.

The new 2014 Challenger R/T Shaker will arrive at Dodge dealerships in the first-quarter of 2014 with pricing for this very well-equipped model starting at just $36,995 U.S. MSRP ($37,495 with the custom one-of-a-kind hood-to-tail stripes), representing a walk of only $2,500 from the Challenger R/T Classic for all of the unique features of this limited production model.

The new Challenger R/T Shaker is available in Billet Silver Metallic, Bright White, Pitch Black, Plum Crazy, TorRed and vibrant Header Orange.

 

New Mopar '14 Challenger model revealed at SEMA: Only 100 serialized coupes will be built. (PRNewsFoto/Chrysler Group LLC)

New Mopar ’14 Challenger model revealed at SEMA: Only 100 serialized coupes will be built. (PRNewsFoto/Chrysler Group LLC)

Introducing the New Mopar ’14…

Taking the new Dodge Challenger R/T Shaker one step further, the Mopar brand revealed its new Mopar ’14 Challenger – the rarest limited-production Challenger model announced to date (only 100 to be made), with a distinct “Moparized” look. Additionally, the new Mopar ’14 is engineered to take on any combination of the three all-new “Scat Packages.”

“The Mopar ’14 is yet another factory-engineered example of how Mopar can make even limited-edition muscle cars like the Challenger even more special,” said Gorlier. “With three new ‘Scat Packages’ and more than 100 proven, quality-tested Mopar performance parts and accessories available for the Dodge Challenger, Mopar makes it simple through its one-stop customization shop.”

The Mopar ’14 Challenger features Bright White or Gloss Black exterior paint, and in keeping with tradition to its limited-edition predecessors — the Mopar ’10 Challenger, Mopar ’11 Charger, Mopar ’12 300 and Mopar ’13 Dart — is highlighted by the “Shaker style” stripe in “Mopar Blue.” For an even more customized look, two additional Mopar Blue stripe options are available, including an all-new “rocker panel” bodyside triple stripe runs with “MOPAR” across the doors; or for an even bolder look, an all-new A-line bodyside stripe that wraps over the deck lid and includes the Mopar “Omega M” logo on the rear-quarter. Enthusiasts hungering for a taste of the new Dodge Challenger R/T Shaker’s legendary heritage will find satisfaction in the Mopar ’14 Challenger. Its all-new Satin Black Shaker hood scoop stands out with its raised profile and “Shaker” logo reverberating while the 5.7-liter HEMI V-8 is running.  Other unique design elements to contrast the Bright White paint include all-new 20 x 8-inch Gloss Black aluminum wheels with Mopar center caps, a unique Black Vapor grille surround, Black fuel-filler door and Gloss Black deck-lid spoiler with Gloss Black “Mopar Design” badge and “Mopar” quarter-glass decals.

Providing a factory-customized look is the Mopar ’14 model’s Dark Slate interior embellished with unique Mopar appointments. Performance front seats with aggressive bolsters in premium black Nappa Leather feature Mopar Blue accent thread and Mopar Omega M logos embroidered on the seat backs. Additionally, Mopar Blue thread binds the seams of the armrest, pistol-grip shifter boot and three-spoke leather-wrapped performance steering wheel.

As the Mopar ’14 ownership should be as unique as the ride itself, Mopar created a serialized instrument panel plaque, customized monroney label and “Mopar” branded key fobs. The Mopar-designed vehicle tradition continues, as owners of the Mopar ’14 Challenger will receive a custom-crafted personalized owner’s kit with a Mopar ’14 brochure, unique Mopar ’14 memorabilia, and customized items crafted with the serial number of each vehicle.

The new Mopar ’14 takes vehicle customization to new heights. Already equipped with unique Mopar Design accessories from the factory, customers of the Mopar ’14 will be able to add even more catalog accessories installed at the Mopar Custom Shop before arriving to their local dealer. And to take it even further, customers can choose to take it up another notch with Mopar accessories from their dealership.

Available Mopar Custom Shop upfitted items include:

Mopar short-throw shifter
Mopar cat-back exhaust
Mopar performance suspension
Mopar lowering springs
Mopar Electronic Vehicle Tracking System (EVTS)
Mopar performance badges
Mopar hood pin kit
Mopar car cover
Mopar door-sill guards
Mopar sequential taillight kit
Mopar premium floor mats or slush mats
Mopar chrome exhaust tip
Mopar fuel-filler door
Mopar wheel locks
Mopar interior trim bezel kit

The limited-edition Mopar ’14 Challenger is the fifth special-edition vehicle created by the Mopar brand, and will arrive straight from the factory in Brampton, Ontario, to dealerships in the second quarter of 2014. Pricing will be announced at a later date. Ordering will begin in March 2014.

 

For historical reference, check out our Standard Catalog of Chrysler 1914-2000.

 

 

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