Skip to main content

Mecum auctions Guarise automobilia collection

  • Author:
  • Publish date:
Image placeholder title

This flanged Sealed Power Authorized Service (w/lady diver graphic) 20x31-inch tin sign sold for $2,800.

Story and photos by Ron Kowalke

As part of Mecum Auctions’ 24th annual Spring Classic sale in Indianapolis, Ind., May 17-22, a separate auction arena was enlisted in addition to the vehicle podium for the purpose of offering several prominent collections of automobilia. Among these items of automotive collectibles was the 400-piece, 30-year collection of Mike Guarise that was offered for sale on May 21.

Highlights of this large collection were high-end gas- and oil-related pieces, rare neon signs and porcelain single- and double-sided tin signs including several promoting legendary automotive dealerships such as Mr. Norm’s, Nickey and Yenko.

Among the top-selling items were:

Chevrolet Super Service 60-inch-diameter milk-glass neon sign, $20,000

1928 Pontiac (early black) 96x48-inch porcelain neon sign, $8,500

Yenko “bowtie” style 55-inch neon sign, $7,000

Dodge-Plymouth Approved Service 42-inch-diameter porcelain neon sign, $7,000

Dodge Scat Pack 57x32-inch light-up plastic sign, $7,000

Pontiac Service 48-inch-diameter porcelain neon sign, $6,100

Chevrolet Super Service 60-inch diameter porcelain sign, $5,500

Image placeholder title

A Chevrolet - America’s No. 1 Choice 24x32-inch plastic light-up sign sold for $750.

Dodge-Plymouth 30x65-inch porcelain neon sign, $5,500

Pontiac Goodwill Used Cars 49x72-inch porcelain neon sign, $5,200

Chevrolet Super Service 42-inch-diameter porcelain sign, $5,000

Bennett Clockface Gulf-branded gas pump, $4,750

OK Used Cars Nickey Chevrolet 62x84-inch steel neon sign, $4,500

Image placeholder title

OK Used Cars - 427 Miles to Yenko Chevrolet 40x60-inch square tin sign, $4,000

McColl-Frontenac Products (w/Indian Chief graphic) 30-inch-diameter porcelain sign, $4,000

Pontiac Service Manager metal light-up 10x24-inch sign, $3,600

Gilbarco Red Crown (w/globe topper) gas pump, $3,500

Firestone Tires “shield”-style 39-inch porcelain sign, $3,500

United Motors Authorized Service (w/AC Products byline) 18x14-inch porcelain sign, $3,500

Mr. Norm’s Grand Spaulding Dodge 48-inch neon sign, $3,200

Nickey Powered 55-inch neon sign, $3,200

Golden Shell Motor Oil “clamshell” design 36-inch tin sign, $3,100

Diamond Gasoline quadrangular 40x70-inch porcelain sign, $2,900

Kan-O-Tex w/Ethyl 42-inch-diameter porcelain sign, $2,900

Marathon Products 48-inch diameter porcelain sign, $2,800

Image placeholder title

This flanged Registered AC Spark Plug Cleaning Station (w/comical horse in

shower graphic) tin sign sold for $575.

Sealed Power Authorized Service 20x31-inch flanged tin sign, $2,800

Wadhams Gasoline w/Ethyl 42-inch-diameter porcelain sign, $2,600

Chevrolet Service 20-inch diameter neon clock, $2,300

Pontiac (w/Indian head graphic) 36-inch-diameter porcelain sign, $2,200

For complete results of the Mecum Auctions Indianapolis memorabilia sales, visit

Image placeholder title

If you don't subscribe to Old Cars Weekly magazine, you're missing out on the only weekly magazine in the car hobby. And we'll deliver 54 issues a year right to your mailbox every week for less than the price of a oil change! Click here to see what you're missing with Old Cars Weekly!

More Resources for Car Collectors:

Where to Bid

Car Auciton

Check out the Old Cars Auction Calendar

The Old Cars Auction Calendar has the when and where you are looking for when it comes to classic car auctions.