Northwood University’s ‘Full Tank Automotive Camp’ registration is now open

MIDLAND, Mich. — Northwood University is planning for another unforgettable summer as registration opens for Full Tank Automotive Camp, an experience for high school students who are curious about the world of automotive careers.

Full Tank Automotive Camp utilizes hands-on learning, real industry insights, and good old-fashioned fun. The program rolls into Northwood’s campus in Midland, Michigan, from June 14–19, 2026. This five-day immersion invites students entering grades 9 through 12 to explore career pathways in design, engineering, marketing, sales, operations, and more.

“Full Tank is about putting students in the driver’s seat of their future,” said Elgie Bright, who chairs Northwood’s automotive marketing and management program. “Students don’t just learn about automotive careers — they experience them. By the end of the week, campers leave with new skills, new confidence, and a clearer picture of how their interests can turn into real-world opportunities.”

“Full Tank Automotive Camp registration opens as Northwood University students, faculty and staff are deeply involved with the National Automobile Dealers Association’s 2026 NADA Show  — which is the automotive industry event of the year and one of the exciting experiential learning opportunities Northwood offers our automotive marketing and management students,” said Dr. Dave Oventhal, Division Chair for Northwood’s Center for Automotive & Mobility Studies. “Many of these students are integral in planning and executing Full Tank Automotive Camp.”

Throughout the week, Full Tank campers participate in interactive workshops, collaborate on creative projects, and take part in field trips that connect classroom concepts to the real automotive industry. The experience also includes fun evening activities, opportunities to build friendships, and a celebratory finale showcasing the campers’ accomplishments.

Full Tank Automotive Camp highlights include:

Thanks to generous donor support, including a $100,000 sponsorship from General Motors, the cost of Full Tank Automotive Camp is significantly reduced from its full value, helping make the experience more accessible to students. A limited number of scholarships are also available.

Spots are limited, and demand is expected to be high. Register online at https://www.northwood.edu/full-tank-auto-camp/.

ABOUT NORTHWOOD UNIVERSITY
Northwood University develops free-enterprise leaders who drive global social and economic progress by promoting the importance of free enterprise, ethics, individual freedom, personal responsibility, rule of law, and earned success. Private, nonprofit, accredited, and guided by The Northwood Idea, Northwood University specializes in managerial and entrepreneurial education at a full-service, residential campus located in Midland, Michigan. Northwood Online is offered in multiple states and online for students with transfer credits and work experience who are looking to complete their undergraduate degree. The DeVos Graduate School of Management offers MBA and Master of Science degrees in Finance, Business Analytics, Human Resources, and Organizational Leadership with day, evening, and online delivery options. The Doctor of Business Administration (DBA) program is delivered online, with a differentiated focus on leadership and business analytics using both qualitative and quantitative methodologies. International education is offered through study abroad and at International Program Centers in Switzerland, China, the United Arab Emirates (UAE), Sri Lanka, Ghana, and France. Learn more about America's Free Enterprise University at www.northwood.edu.

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