“Club publications were very impressive in 2008. At least, in general,” says Gerald Perschbacher, chief judge for the Golden Quill Award from Old Cars Weekly. “Top-line national publications have maintained a quality look and feel. Journalism is on a high plain, although occasional stories could use more polish. It is always challenging for an editor to not over-edit a story.” Too much editing, and writers will be discouraged from submitting stories.
Perschbacher, who has nearly three decades of experience as the professional editor of a national non-hobby publication, says there are several factors that make a publication prize worthy.
First, it should have a quality layout with quality writing. Stories should not be over-packed on a page. Leave a little “white space” or add interesting pictures. Creative cropping should be used sparingly and purposefully. Stories should hold the interest of readers.
Second, there should be a balance in topics. Most club publications follow this formula: include a little news, a column or two, a dash of stories from members, a major article or two on car history, at least one featured car and its background, plus technical information. Many publications also offer classifieds.
Regional publications have a wide variance in format, size and quality. Usually, the size, financial health and seriousness of a club are reflected by its publication. “Pictures tell the story, too,” Perschbacher adds. “What I mean is, when a publication is being considered for an award, its use of good, clear pictures is critically important. Clubs on a low budget have to carefully monitor the quality of printing for photographs. A bad picture is worth a thousand words, too, and that may not be good.”
He says pictures of “too many people can slow down the reader. Unless there is a special rule, your club publication doesn’t have to lean to the boring side just so all trophy winners at a regional or national meet can say their picture made it into the club magazine. Take group shots of all trophy winners, then show their cars separately. It the reader doesn’t know (or care) who the people are, at least the cars can be enjoyed.”
Don’t compress pictures, either, creating distortion that makes a 1929 Packard look like a Model A Ford or that squeezes a 1940 coupe to look as long as a limousine. “Readers want realism in their pictures, so learn how to crop rather than squeeze,” Perschbacher said.
“If you want to know how to produce or maintain high standards for an award, just check out the winners. They are the ones to emulate.”
Air Cooled News, Pierre F. & Susan R. Lavedan, co-editors, The H.H. Franklin Club, Inc.
American Motoring, Cheryl Samuel & Mike Spangler, Editors, American Motors Owners Association
Antique Automobile, West Peterson, Editor, Antique Automobile Club of America
The Auburn Cord Duesenburg Club Newsletter, Josh B. Malks, Editor, The Auburn Cord Duesenberg Club
Avanti Magazine, Lewis Schucart, Editor, Avanti Owners Association
The Bric Line, John T. Blair, Editor, Bricklin International Owners Club Inc.
The Buick Bugle, Pete Phillips, Editor, Buick Club of America
The Bulb Horn, Anne Morris, Editor, The Veteran Motor Car Club of America
Citroënthusiast, George Dyke & John Mcculloch, Editors, Citroën Club of North America & Citroën Autoclub Canada
The Classic Car, Ron Verschoor, Editor, Classic Car Club Of America
Double Clutch, Greg Matecko, Editor, Antique Truck Club of America
Enjine! Enjine!, Steve Hagy, Editor, Society for the Preservation and Appreciation of Antique Motor Fire Apparatus in America
Generator & Distributor, G & D Editors, Vintage Chevrolet Club of America
Healey Marque, Reid Trummel, Editor, Austin-healey Club of America
Horseless Carriage Gazette, John C. Meyer III, Editor, Horseless Carriage Club of America
The Ignitor, Mike Healey, Editor, The Spark Plug Collectors Of America
Jaguar Journal, Michael L Cook, Editor, Jaguar Clubs Of North America
The Legend, Tom Szymczyk, Editor , GTO Association of America
Lincoln and Continental Comments, Tim Howley, Editor, Lincoln & Continental Owners Club
Model A News, Helen Ehrenhofer, Editor, Model A Restorers Club
Model T Times, Steve Hubert, Editor, The Model T Ford Club International, Inc.
On Solid Ground, Ken Amrick, Editor, Solid Axle Corvette Club
The Packard Cormorant, Stuart Blond, Editor, Packard Automobile Classics
Packards International Magazine, Don Hull, Editor, Packards International Motor Car Club
The Plymouth Bulletin, Lanny Knutson, Editor, Plymouth Owners Club
Quicksilver, Todd Haefer, Editor, International Mercury Owners Association
The Riview, Ray Knott, Editor, Riviera Owners Association
Secrets, The Vintage Speed & Sport Magazine, Charlie Yapp, Editor, Secrets Of Speed Society
The Skyliner, Edward Albracht, Jr., Editor, International Ford Retractable Club
Smoke Signals, Donald J. Keefe, Editor–in-Chief, Pontiac-Oakland Club International
The Star, Jim Luikens, Editor, Mercedes-Benz Club of America
The Starter, Denney Freeston & Marcia McGill, Editors, Willys-Overland-Knight Registry
Stutz News, William J. Greer, Editor, The Stutz Club, Inc.
356 Registry, Gordon Maltby, Editor, Porsche 356 Registry
Turning Wheels, Art Unger & Ann Turner, Editors, The Studebaker Drivers Club
V-8 Times, Jerry Windle, Editor, Early Ford V-8 Enthusiasts
The Vintage Ford, Jay Klehfoth, Editor, Model T Ford Club of America
The Vintage Triumph, Mike Cook, Editor, The Vintage Triumph Register
Viva Carrera!, Bill Culver, Editor, The Road Race Lincoln Register
The Way of the Zephyr, David L. Cole, Editor, Lincoln-Zephyr Owners Club
Wheels of Time, Stormy Wylie, Editor, American Truck Historical Society
The White Triangle News, Sam Jackson, Editor, Hudson - Essex - Terraplane Club, Inc.
Woodie Times, John Lee, Editor, National Woodie Club Inc.
WPC News, Richard Bowman, Editor, The WPC Club, Inc.
National Intermediate Size
Action Era Vehicle, Charles R. Smith, Editor, The Contempory Historical Vehicle Association
The Arrow, Roger J. Sherman, Editor, Pierce-Arrow Society
ASWOA, Tim Cleary, Editor, American Station Wagon Owners Association
Bulletin, Ron Verschoor, Editor, Classic Car Club of America
The Cormorant News Bulletin, Craig Handley, Packard Automobile Classics
Corsa Communique, Mike Mcgowan, Editor, Corvair Society of America (CORSA)
Crosley Quarterly, Fred Syrdal, Editor, Crosley Automobile Club
DeSoto Adventures, Nichole Furia, Editor, National DeSoto Club, Inc.
Driveshaft, Doug Buhrer, Editor, Lambda Car Club International
The Durant Partner, Carol Fogarazzo, Editor, Durant Motors Automobile Club
The Early Bird, Lin Somsak, Editor, Classic Thunderbird Club International
E-ford Lines, Judy Berrian, Editor, European Ford Owners North America
Falcon News, Wendelyn Crosby, Editor, The National Falcon Club
FoMoCo Times, Paul Placek, Editor, Crown Victoria Association
Front Wheel Driver, Mike Vogt, Editor, Toronado Owners Association
Hupp Herald, Jerry Robinson, Editor, Hupmobile Club, Inc.
Journey With Olds, Brad Bishop, Editor, The Oldsmobile Club of America
Mitchell Motormouth, Tony Zimmerman, Editor, Mitchell Club
The News Counselor, Fred Mauck, Editor, Packards International Motor Car Club
The Nomad Post, John Lee, Editor, Chevrolet Nomad Association
Porsche Panorama, Betty Jo Turner, Editor, Porsche Club of America, Inc.
Pur Sang, Tom Clifford, Editor, American Bugatti Club
Runabouts To Rockets, Wendy Crosby, Editor, National Antique Oldsmobile Club
The Self-Starter, Steve Stewart, Editor, The Cadillac & LaSalle Club, Inc.
The Sidecarist, Dave Boneham, Editor, United Sidecar Association
SPAAMFAA Silver Trumpet, Ken Buohl & Rodger Birchfield, Editors, SPAAMFAA
Supercharger, Gary Bossnuot, Editor, Graham Owners Club
300 Starletter, Jim Luikens, Editor, Gull Wing Group International
VSA, Jim Bates, Editor, Volvo Sports America/1800 Register, Inc.
Airflow Newsletter, Jerry Allstott, Editor, The Airflow Club of America, Inc.
The American Austin Bantam Club News, Bob & Cathy Cunningham, Editors, The American Austin Bantam Club
Chrysler 300 Club News, Andy Mikonis, Editor, Crysler 300 Club International Inc.
Jeepster News, James J. Sommer, Editor, Willys Overland Jeepster Club
Kaiser Frazer Owners Club International Monthly News Bulletin, Barbara Mueller, Editor
The Lincoln Owners Club Newsletter, David W. Schultz, Editor, Lincoln Owners Club
The Marmon News, Ron Barnett, Editor, The Marmon Club
Minutia, Richard Campbell, Editor, The Microcar & Minicar Club, Inc.
Morris Gazette, Joe Mercer, Editor, Comgo
The National Falcon News, Wendy Crosby, Editor, Falcon Club of America
News-Flite, Andy Mikonis, Chrysler 300 Club International, Inc.
North American Singer Owners Club News, Phillip Avis, Editor, North American Singer Owners Club
Prix Views, Dee Schaudek, Editor, (National Specialty) Grand Prix Chapter – Pontiac Oakland Club International
The Professional Car, Walter McCall, Publications Chairman, The Professional Car Society
Rotunda, Steve Rohde, Editor, Ford & Mercury Restorer’s Club of America
‘53-’54 Buick Skylark Club, Joanne Depeppo, Editor, Buick Skylark Club
Shorthorns, Dennis Martin, Editor, Maverick Comet Club International, Inc.
The Talegate, Chuck Snyder, Editor, International Station Wagon Club
Thunderbird Script, Kathy Holton, Editor, International Thunderbird Club
Thunderbird Scoop, Terri McNeill, Editor, Vintage Thunderbird Club International
Tucker Topics, Pat Fortin & Bill Pommering, Editors, Tucker Automobile Club Of America, Inc.
Wheels-n-Waves, Keith Mathiowetz, Editor, International Amphicar Owners Club
The Arrow Driver, Greg Loftness, Editor, Midwest Region Pierce-Arrow Society
The Bird’s Nest, Don Seymour, President/Magizine Editor, New England’s Vintage Thunderbirds
Blue Smoke, Karl Henry, Editor, Lincoln Zephyr V-12 Central 1992 Chapter Owners Club
Boom Times, Bill Anderson, Editor, Buick Club of America, Buick Owners of Maryland
Cormorant Flier, Karl Henry, Editor, Wisconsin Packard Club
The Hood Release, Frankie Douglas, Editor, Oregon Region – Classic Car Club of America
The Hub Cap, Thomas Edfors, Editor, Wisconsin Region Of The Classic Car Club of America
Keystone Keynotes, Sidney Kertzel, Editor, Keystone Region Chapter – Studebaker Drivers Club
LaCad Magazine, Terry & Robyn Griffin, Editors, Cadillac & LaSalle Club of Australia
Linechaser, Sandy Felde, Editor, Minnesota Street Rod Association
Members’ Parade, Brooke Davis, Editor, Hornets Nest Region – Antique Automobile Club of America
Northern Lights, Donna & Bill Dirnberger, Editors, Minnesota Region, Antique Automobile Club of America
Northern Lights, Bob Porter, Editor Ohio Region Classic Car Club of America
SNIC BRAAAPP, Bob Streepy, Editor, Illinois Sports Owners Association – Triumph
The Superior Times, Brady D. Smith, Editor, Mid-Michigan Chapter of the Professional Car Society
Torque, Tom Goad, Editor, Michigan Region Classic Car Club of America
The Ah-Ooo-Gah Bulletin, Peter & Claire Winnewisser, Editors, Mohican Model A Ford Club
Am Spirit, Steve Johnston, Editor, Northern Ramblers Car Club, Inc.
A Quail Call, Carol Pennington, Editor, Penn-ohio “A” Ford Club, Inc.
Arc & Spark, David Lyon, Editor, Kalamazoo Antique Auto Restores Club
Arizona Bird Chatter, Barbara Blair, Editor, Arizona Classic Thunderbird Club CTCI Chapter 35
Autograf, Jim & Kay Scott, Editors, Mississippi Valley Region AACA, 14548 East 500 Street.
The Beam, Lars & Joan Anderson, Editors, Wisconsin Region AACA, Ltd.
Caddie Chronicle, Vince Taliano, Editor, Cadillac & LaSalle Club Potomac Region.
Cadillac Past, Chris Milici, Editor, New England Region Cadillac & LaSalle Club
Cascade Pacific Plymouth Club, Inc., Cari Catlow, Editor, Plymouth Owners Club, Inc.
Clutch Chatter, Larry Huffman, Editor, Tri-County AACA.
The Dagmar, Dave Leger, Editor, Rocky Mountain Region Cadillac & LaSalle Club.
Dispatcher, West Coast Willys Quarterly Newsletter
Driven Living The Legend, Anna Lewellen, Editor, Shelby American Automobile Club of Northern California
The Echo, Chris Collins, Editor, Grand Canyon State Chapter Studebaker Drivers Club
Excitement, Chuck Catalano, Editor, South Jersey Pontiac Chapter, POCI
The Falcon Key, Kevin, Editor, The Keystone Chapter of the Falcon Club of America
Fiero Focus, Michelle & Scott Savage, Editors, Northern Illinois Fiero Enthusiasts
The Gaslite Gaze-atte, Bob Trueax, Editor, Mid Valley Historical Auto Club Region Of The Antique Automobile Club of America
The Gearbox Chatter, Rosebud Badour-Jacob, Editor, Grand Rapids Regional Group, HCCA.
Great Lakes Archer, Bill Morris, Editor, Pierce-Arrow Society Great Lakes Region
Hawkeye Hexagon, Dick Boswell, Editor, Iowa Hawkeye Packards Region of Packard Automobile Classics
Hoosier Ramblings, Joe & Debi Fougerousse & Bill & Amy Mccleery, Editors, Hoosier AMC Club
Mid-Atlantic Mayflower, David Young, Editor, Mid – Atlantic Region Plymouth Owners Club
Midstates Jeepster Association Newsletter, Gary Conrad, Editor, Midstate Jeepster Association
The Mitten, Rhonda Gelstein, Editor, MOCNA Michigan Chapter
The Motor Mouth, Judy Thorne, Editor, Puget Sound Early Birds Chapter 81 of Classic Thunderbird Club International
Motorways, Chris Hamann, President, Buckeye Region of the Lambda Car Club International
The Mud Flap, Marty & Neal Sugermeyer, Co-editors, Antique Automobile Club of America – Tidewater Region
The Northland Crown Journal, Tony Karsnia, Editor, Northland Chapter, The Professional Car Society
The Nuts And Bolts, Joe Pinson, Editor, Antique Automobile Club of Cape Canaveral
On Call, Bee Hamlin, Editor, Professional Car
Society, Mid-Atlantic Chapter
Packard Digest, Craig Handley, Motor City Packards of Metropolitan Detroit
Packard Profiles, Rick Kamen, Editor, Peachstate Packards Region of Packard Automobile Classics
PCN, Pacific Citroën News, Citroën Car Club – Northwest Citroën Owner’s Club-Citroën Autoclub Canada
Pegasus Pages, Rob Bartlett, Editor, Minnesota Fieros Forever
The Pious Pelican, Bud Juneau, Editor, Northern California Packards
Puget Sounds, Ray & Sherry Bunn, Editors, The Early Ford V-8 Club Puget Sound Regional Group
Road Chatter, Ken & Carolyn Bounds, Editors, Early Ford V-8 Club – Northern Illinois Regional Group #8
Sidelights, Sylvia D. Lauridsen, Editor, Illinois Region, The Antique Automobile Club of America
Sidemounts, Eugene Shild, Editor, Packards of Chicagoland
The Solenoid, Rus Calisch, Editor, Great Autos of Yesteryear Car Club, Inc.
The Spokesman, Mike Spangler & Cheryl Samuel, Editors, The Jefferson
Spark Plug, Shannon Olson, Editor, Spirit Of St. Louis Region of the CCCA
The Steering Column, Marcia McGill, Missouri Valley Chapter of WOKR
Tiger News, Ken Smith, Editor, The Cruisin’ Tigers GTO Club
Tiger Times, Dick & Sandy Kos, Managing Editors, Land of Lakes GTO Club
Tin Block Times, Quarterly, Rick Alexander, Editor, Crosley Automobile Club
Trumpet Horns, John & Jeanie James, Editors, Ohio Valley Region of the LCOC
Twin Ports Mustang & Ford Times, Judy Aunet & Kim Culp, Editors, Twin Ports Mustang & Ford Club
The Windshield Post, Robert Fitzsimmons, Editor, Upper Midwest Region CCCA
Museums & Associations
Braking News, Susan Lane, Curator, Lane Motor Museum
British Motor Trade Association Newsletter
Check The Oil!, Jerry Keyser III, Managing Editor & Circulation, Petroliana...and More
Die Cast Car, Jay Olins, Editor, Die Cast Car Collectors Club
Driving, Collectors Foundation
Driving Force, Matthew Pearson, Editorial Director, SEMA – Specialty Equipment Market Association
Foundation News, Frank Scheidt, Editor, Early Ford V-8 Foundation.
Futurliner News, Dean G. Tryon Editor, GM Futurliner Restoration Project
Glenmoor Gathering, Glenmoor Gathering of Significant Automobiles
Gray Goose News, Terry Ernest, Editor, The Wills Museum.
The Herald, Tim Morris, Editor, Gilmore Car Museum & The Classic Car Club of American Museum
The Driver’s Seat, Antique Car Run Inc.
The Lincoln Link, Lincoln Motor Car Foundation
NAAM News, Gary Pelger, Editor, National Association of Automobile Museums
Open Road, Walt Tomsic, Managing Editor, America’s Car Museum
The Packard Proving Grounds News Report, Bud Juneau, Editor
The Time Machine, National Packard Museum
Precious Metal, Jackie L Frady, Editor, National Automobile Museum – The Harrah Collection
SAH Journal, Thomas S. Jakups, Editor, The Society of Automotive Historians, Inc.
The Spirit, Dave Pfaff, Editor, R.E. Olds Transportation Museum
Spoke & Word, Lisa DuVuomo, Editor, America on Wheels
Stanley Museum Quarterly
Wheels, Journal of the National Automotive History Collection
Tucker Topics, Pat Fortin & Bill Pommering, Editors, Tucker Historical Collection and Library
The Universal Car, The International Ford History Project
American Motoring Kingston 2008, Roberta Sommerville, Newsletter Editor, Cheryl Samuel & Mike Spangler Editors, American Motors Owners Association
Mass Cruisers Auto Club, Car Show Program 2008 Auto Show Program, John Buchanan, Editor
Northstar News Special Mid America Issue, Dave Gustafson, Editor, Northstar Region Of The Lincoln & Contintal Owners Club
Packards Automobile Classics Des Moines 2008, The Packard Club, Packard Automobile Classics, Inc., Craig Handley, George Hamlin
PMD Excitement 2008 GTOAA Nationals, Chuck Catalaon, Editor, South Jersey Pontiac Chapter P.O.C.I.
The Professional Car #129 2008 PCS Int’l Meet
2008 Velie Centennial Exhibitors Book, The Velie Register, Chuck Hoaglund
Editor’s Note: No award sent.
Bird-news, Bert Eisenhour, Editor, The Classic Thunderbird Club of Chicagoland – CITI Chapter 9
Bow Tie Bulletin, Ron Panicucci, Editor, Jersey Lakeland Region Vintage Chevrolet Club of America
Cloisonne Calendar, Jane Caldwell, Editor, Minnesota Packards
The Distributor, Jonathan Brinkerhoff, Editor, Poco Quantros Model A Ford Club Albuquerque
East Coast Chapter International Ford Retractable Club, Dan & Pat Kasten
Exhaust Notes, The Shadow, Editor, Volkswagen Club of Sheboygan Inc.
The Falcon Key, Kevin Gabel, Editor, The Keystone Chapter of the Falcon Club of America
52nd Street News, Mike Spangler & Cheryl Samuel, Editors, South East Wisconsin Chapter of AMO
From The Corral, Bill Krieger, Editor, Northern Mustang Corral
The Goat Herd Redline Times, Duwayne Geist, Editor, Goat Herd GTO Club of Oregon
Greater New Region, Inc. Antique Automobile Club of America Newsletter
Hexagon, Jon Hatfield, Editor, Mid Atlantic Packards, The Packard Club
Hexagon News, Bob Zimmerman, Editor, Packard International Midwest Region
MSAAC Newsletter, Tom Yoder & Mo Tremblay, Mid State Antique Auto Club
Oily Rag, John Bishop Secretary & Editor, Rods-n-Relics Car Club Ltd.
The Old Crank, Dennis Holland, Editor, Loveland Chapter of the Veterans Motor Car Club of America.
190 SL Group, Bruce Adams, Editor, The International 190 SL Group
Packardgram, Duane Gunn, Editor, Arizona Region Packards International
Porthole, Marge Dahl, Editor, Gopher State Buick Club, Buick Club of America
The River Cities Running Board, Dr. Albert Lugo, Editor, River Cities Model A Ford Club
Royal Goat Tales, Tom Somerville, Editor, Royal GTO’s – The GTO Association Of America
Peregrine Press, Phil Barber, Editor, The Mason Dixon Chapter, Falcon Club of America
The Pin-Mar News, Gail Handel, Editors, The Pinellas Model A Restorers, Inc. Antique Car Club
Schoharie Valley Rambler, Debbie Soucia, Editor, Schoharie Valley Region of the Antique Automobile Club of America
The Sun Visor, Orange Blossom Florida HET Chapter
Twin Ports Mustang & Ford Times, Judy Pinkoski & Kim Culp, Editors, Twin Ports Mustang & Ford Club, PO Box 16436, Duluth, MN 55816
Valve-in-Head Review, Jim Crane, Editor, West Michigan Chapter, Buick Club of America
Wheeling The “A”, Sue Quam, Editor, Wisconsin Chapter Model “A” Ford Club of America
Wide Tracking, Gregory Sereico, Editor, GTO Association of PA
Black and White
Arizona Bird Chatter, Barbara Blair, Editor, Arizona Classic Thunderbird Club
The Avanti Arrow, Thomas Gipe, Editor, St. Louis Gateway Chapter Newsletter, Avanti Owners Association International
1915 – 1918 Buick & Mclaughlin-Buick Owners Newsletter Group, Dean Tryon, Editor
Cadillac & LaSalle Club St. Louis Region, David Armbruster, Editor
Classic Olds Journal, Mary Degler, Editor, Olds Club of Florida – A Chapter of the Oldsmobile Club of America
The Iowa Corvair Connection, Jon Crisman, Editor, Iowa Corvair Enthusiasts Chapter # 526 of the Corvair Society of America (CORSA)
Crank “N” Throttle, E. Louise Pruitt, Willys-Overland Knight Registry
The Detroit Headliner, Bryan Harris, Editor, The Detroit Region – Lambda Car Club International
The Dipstick, Ronald Struewing, Editor, Tidewater MG Classics Car Club
The Rumble Sheet, Barb Bergdorf, Editor, Badger State Early Ford V-8 Club
The Fireball Flash, Robert Beningue, Editor, Chicagoland Chapter Buick Club of America
Ford Script News, George Ball, Editor, The Early Ford V-8 Club
The Hudson-Aire, Lynn P. Horn, Editor, Chesapeake Bay Chapter Hudson Essex Terraplane Club
The Portland Gasleak, Karyn Colon, Editor, Horseless Carriage Club of America Portland Group
The Newsletter, Mike Healy, Editor, Spark Plug Collectors of America
Pelican Papers, David Robinson, Editor, North Atlantic Packards - Packard Automobile Classics, Inc.
The Prowler, Don Skinner, Editor, Cascade Cougar Club
The Toot Side Draught, Skip Paetz, Editor, Tidewater Triumph Register – Chapter of Vintage Triumph Register & 6-pack
Triangle, Neil Owen, Editor, Mid-South Chapter of the Hudson Essex Terraplane Club, Inc.
The Spokes, Glenn Larson, Editor, The Richmond, Virginia Chapter of the Vintage Triumph Register & A Triumph Register of America Local Center