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Iola 2017 to include '2nd Gen' collector cars

Iola 2017

IOLA, Wis._ Wisconsin's Iola Car Show has a long tradition of honoring some of the oldest vehicles in the industry. With the inclusion of "Second Generation Collector Vehicles," or Neo-Classics, 2017 will be no exception.

Guy Carpenter with his 1967 Excalibur SSK

Guy Carpenter with his 1967 Excalibur SSK

“When Guy Carpenter approached us with his hopes to see this class of vehicles included in the show, we took the opportunity to sit down with him and learn more about his passion,” said Joe Opperman, PR and marketing director for the Iola show. “Guy is not only an enthusiast of this class, but also somewhat of a historian.”

Included in the Second Generation class are such vehicles as the Avanti II, Clenet, Duesenberg II, Excalibur, Pray Auburn, Pray Cord, Shay Model A, Thunderbird, Zimmer and more. “The more we thought about it, it just made sense to include this group in the show,” Opperman said.

Anyone interested in sharing their second generation collector cars at Iola are encouraged to contact and register with the show at, or call (715) 445-4000.

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